Streamlined project delivery

We work closely with our clients to ensure approval of key deliverables prior to release. You will therefore have full visibility of the project throughout all phases of the design, build and management. In short, nothing is released without QA and client approval.

Process 1 Onboarding

Meet your dedicated project manager

Once you have chosen Fly to deliver your next project, we will introduce you to your dedicated project manager, who will guide you step-by-step throughout the entire project. The key stakeholders will be invited to a discovery workshop, along with being provided with a concise brief to complete and kickstart the project.

Process 2 Discovery Workshop

A full understanding of your objectives

Before we do any design or development, we need to get under the skin of the business challenge – this is where a discovery workshop comes in. From this, we want to understand your business objectives and to build the experience around them. We’ll leave no stone unturned, discussing the projects’ strategic, creative, brand, technical, content, UX/UI and project management elements.

Process 3 Planning

Formalising a plan and scope for your project

Post-discovery, we finalise all of the deliverables and provide you with a scoping document which outlines all of the actions taking place at each phase. We will also supply a project timeline, to keep all key stakeholders on track throughout the project. The aim of this process is to be as effective as possible, whilst being budget-efficient and creating the best possible journey and experience for the client.

Process 4 Brand

Developing the foundations of your brand

At this stage we craft the foundations of your brand to ensure it will articulate simply and concisely through various marketing channels. This will involve establishing your Central Proposition, brand story, logotype, typography, colour palette and more, dependant on the agreed project scope. We’ll make sure your brand shines through.

Process 5 UX / UI

Sitemapping, user journeys and wireframing

At UX / UI stage we will plan the flow of your website, ensuring that key selling points and call to actions are in the appropriate places. We will ensure that the visitor can find information relevant to their needs effortlessly. At the end of this phase we will understand how much content is needed to populate the website, which can be worked on whilst we move to the next stage of design.

Process 6 Design

Elegant design crafted around the user

Once the sitemap and wireframes have been agreed we will begin the process of designing your website. For creative & UX approvals we use Adobe XD, which will allow you to access the designs in a virtual environment that simulates the live experience. Sharing thoughts and comments are effortless throughout this phase.

Process 7 Front End Dev

Beautifully coded Front End development

Once we have final sign off via Adobe XD, we will begin the phase of developing the front end of your website. We may be a little quieter than usual during this phase as we busily gather the digital assets, and code your website. We will ensure that experience is fully tested throughout all modern browsers and devices, and is a pixel perfect replication of the website signed off at design phase.

Process 8 Back End Dev

LayerSync CMS installation

The final stage involves taking the front end and “plugging it in” to our in-house CMS system, LayerSync. We will make sure all features and requirements are taken care of ready for the final deployment of your website.


Once the final stages of development are complete we will notify you that your platform is ready to review. Once this is approved, we will guide you through the stages of sending your website live, and provide you with a full training session on how you can get the best out of the LayerSync platform.

Knowledge & Experience

Who we’ve worked with

We have delivered a vast array of successful projects for some of the most recognised brands. From global law firms, and established financial organisations, through to professional services and children’s entertainment, you’ll be in great company.

Get in touch

To talk to us about any upcoming projects:

We’re passionate about making great things happen, so if you’ve got an idea you want to bring to life, a website you want to enhance, or socials channels you want filled with meaningful content – what are you waiting for?

Call us on 0330 223 6504

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